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Guys – I can not wait to share this post with you! When I found out I would be attending this Living Proof event, I legitimately jumped for joy. I couldn’t focus at work the entire day leading up to the event, so I’m sure my boss loved that.

living proof

I found out about the event from my soul-sister who is also a beauty-obsessed Sephora VIB Rouge member. This is nothing to be proud of because it means we spend too much money. She received an email from the gods (aka Sephora) inviting her to RSVP for the Living Proof Style Lab event in honor of the launch of their new (and first!) dry shampoo. Because she’s a guardian angel, my friend immediately g-chatted me and asked if I had received the email as well. I had not. THE HORROR. I love Sephora but they are horrible at promoting their events … but I digress.

living proof

Said guardian angel forwarded me the email, I frantically tried to RSVP and low-and-behold the people in charge were crazy enough to grant me a spot. My life was made.

The night of the event rolled around and me and my posse (aka two of my coworkers) rolled up to the Living Proof Style Lab ready to enjoy the bites and bubbly they provided and learn as much as possible about the dry shampoo. We also stuffed our pockets with all the free samples we could get our grubby little hands on. Rather than wax poetic about the event, I whipped up this little video for you to watch. Enjoy!

Then, to top off the night, Living Proof made sure we left with a little somethin’ somethin’. We were each gifted a full-size dry shampoo, travel sizes of the rest of the Perfect Hair Day line (which I love. More on that later) and a $10 Sephora gift card. Needless to say, we were walking on cloud nine. A huge thanks to Living Proof and Sephora for such a fun evening.

If you also happen to be a Bostonian, you to can enjoy some time in the Living Proof Style Lab. You can stop by their one-and-only brick and mortar school at 301 Binney St in Kendall Square any weekday from 9AM-5PM to take a look at their gorgeous space and learn about the science behind the products. Plus, a little birdie told me that Living Proof might be launching a blowout service in the semi-near future. Only time will tell (please God, let it be true).


Tell me: Are you a Living Proof fan girl too?

  • Kaitlin

    AMAZING!!!!

    • It was a dream come true. I promise to make you my +1 during the next event (knock on wood).

  • So fun seeing you <3

    • You as well, Alana. Great catching up and I look forward to seeing you at future events 🙂

  • Lola Seicento

    What an amazing event!

  • Allison @neversaydiebeauty

    It must have been an incredible night since you wrote about it twice. Thank you for including the address. Next time I’m near Kendall Sq during the day, I’ll definitely stop in. Though dry shampoo isn’t my thing, I am very interested in their product line. Glad you had a great time!

    • Let me know what you think when you get a chance to stop by their Style Lab!

  • Sounds like such a cool event! I’ve never tried anything from Living Proof, but their products are definitely on my list of things to try.

    • Let me know what you think when you give the products a try!

  • Lucky girl, this event sounds like a lot of fun! I’ll have to stop into the store next time I’m in Boston.

    • It was so much fun. Let me know next time you’re in Boston and we can go together!

  • What an awesome time!

    • It was! My friends and I were last ones left … they basically had to kick us out, ha!

  • Sounds like a great event! Sephora definitely needs to improve their emails, I never get any and I’m a Rouge too!

    • It’s so frustrating. You would think given how inclined we are to spend stupid amounts of money there, they would want us at all events 😉

  • marciaf

    Can you feel my jealousy? What a wonderful experience plus they just about paid you to attend.

    • I know – I couldn’t believe how generous they were to their guests! I felt almost like I was stealing from them 😉

  • That is so much fun, I still need to try more products from Living Proof. What great friends who share the love of beauty hehe

  • FabZilla_Kath

    I love this brand. What a great event!

  • Lisa Marie Heath

    What a fun event! I haven’t tried this brand!

  • This sounds like such a fun event! I just started using that shampoo and conditioner and I’m LOVING it. Makes my hair look and feel so good!

  • Norah Salazar

    So jelly! I love Living Proof. I use their Prime and the Humidity spray, it is my fave brand.

    • Oh I haven’t tried that spray yet, but I’m adding it to my list 🙂

  • Awesome event. 😀 I hear such great things about this brand but haven’t tried anything yet.

    • You should give it a try. I hear their line for curly hair is great as well 🙂

  • I use Perfect Hair Day daily! I love it!

  • I really want to check this place out! Love their products (addicted to their thickening cream.)

    • Their Perfect Hair Day line is my favorite. If you ever go, let me know what you think!